LEADERSHIP & SUBJECT-MATTER LEADS

Pedro Roura
President | Content Ecosystem & Production Strategy
Leads the design and implementation of governed, high-performance content ecosystems for enterprise organizations. Over 20 years of experience delivering measurable cost efficiencies, compliant global operating models, and scalable production frameworks across the U.S., Europe, and Latin America.
Multi-award-winning producer, including four-time Cannes Film Festival finalist. Fluent in English and Spanish.

Jorge T. Negrón
AI AWS & Cloud Architecture Lead
Author of two AWS certification books and a senior architect specializing in AI-driven, cloud-based systems for content production. Designs and implements scalable, secure, and automated content operations for enterprise organizations across domestic, regional, and global markets. Fluent in English and Spanish.

Karin Stuckenschmidt
Global Content Production Lead
Oversees governed, high-performance motion and video production operations across broadcast, TV, and advertising environments. Expert in managing complex, multi-region ecosystems with a focus on compliance, executional rigor, and operational efficiency. Multi-award-winning long-format producer. Fluent in English, Portuguese, German, and Spanish

Brad Smith
Social Media Marketing & Digital Content Operations Lead
Optimizes high-volume digital and social media marketing ecosystems, creative operations, gaming and vendor performance. Participated as an Integral part of “Call of Duty” game subscription and monetarization initiative.

Chris Bryan
Events, Experiential & Live Production Lead
Leads events and experiential ecosystems with a focus on logistics strategy, budget optimization, and audience engagement across live, virtual, and hybrid formats, with extensive US and Global experience in segments such as Automotive, FIFA, NBA, Fashion, Convenctions, Sweepstakes, etc. Fluent in English & Spanish.

Anet Hershey Forbes
Print, Licensing & Rights Compliance Lead
Ensures rights governance, licensing integrity, and compliant archival workflows across still images / photography and print ecosystems. Fluent in English & Spanish.

Coralie Claffey
In-House Studio, Influencer & Gaming Content Lead
Designs and manages integrated in-house, influencer, and gaming content models across agency and brand environments. Fluent in English & French.

Mattatracks
Musicologist, Music Production, Licensing & Publishing Content Lead
Two-time Grammy and nine-time Latin Grammy winner specializing in music strategy, licensing negotiations, and AOR enablement for brand-safe, high-impact partnerships. Fluent in English & Spanish.

Beto Bross
European Production & Content Regional Lead
Supports global brands and agencies with culturally fluent production and content leadership across Europe and international markets, with Multi-award-winning Cannes Film Festival as a producer, among many other accolades. Fluent in English, Spanish and Hebrew.
